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Brand: SyFy

Agency: NBCUniversal Creative

Services: Direction, Copy

They said...

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We want to give back to loyal Star Trek fans and pay them homage

I THOUGHT...

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Lets take a term from the series to address the fans (The Bold) and acknowledge them with an 'if you know, you know' moment

So we...

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Created a type face and design based on the ship schematics, complimented by a soundscape made from Star Trek sound effects

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