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Real
Stories

Brand: Really

Agency: UKTV Creative

Services: Ideation, Direction, Video Editing, Copy

They said...

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We want to reposition the channel away from trashy reality TV and align it with more hard hitting documentaries

I THOUGHT...

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Authentic stories from real people are more powerful and compelling than anything fabricated or partially scripted

So we...

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Interviewed people with extraordinary stories, including the youngest UK person to have gender reassignment, and the only Fred & Rose West survivor, focusing only on them without relying on cutaways or multiple angles

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