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First Bus Catch the Summer teenagers enjoy an ice cream

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CATCH THE
SUMMER

Brand: First Bus

Agency: MadeBrave

Services: Ideation, Copy, Scripts, Campaign Line

Previous project

They said...

We want to inspire people to use the bus to get to all their favourite Summer locations

I THOUGHT...

We should bring the spirit of summer alive and show how it's all on your doorstep thanks to First Bus

So we...

Made a vibrant and celebratory campaign that invites people to Catch the Summer

BRINGING SUMMER TO YOUR DOORSTEP

madebrave-first-bus-summer-campaign-image-3-1280x854.jpg

By catching a first bus

First Bus Catch the Summer Social and Print Advert Plan, Tap, Cath the Summer

First Bus Catch the Summer Social and Print Advert Sizzle

First Bus Catch the Summer Overview of content

First Bus Catch the Summer Frisbee

First Bus Catch the Summer George Bowie

First Bus Catch the Summer Header Festival Girl with App

The how

First Bus Catch the Summer Banner

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